AU NZ

Events, photo walks, talks from the masters, in-depth workshops. Expand your horizons with one of our many events across Australia.

Starting Never Ends is the one place for all Sony camera mini-sites. Learn about all new Sony camera products in a fun interactive way.

Events, photo walks, talks from the masters, in-depth workshops. Expand your horizons with one of our many events across Australia.

Starting Never Ends is the one place for all Sony camera mini-sites. Learn about all new Sony camera products in a fun interactive way.

AU NZ
Try the latest Sony Cameras and Lenses

About the event

Sony House WA is proudly presented by Sony Australia in partnership with Camera Electronic.

Sony Touch & Try – Hands-On with Alpha at Sony House WA

Join us for a relaxed and inspiring Sony Touch & Try workshop at the stunning Sony House WA — a rare opportunity in Western Australia to get hands-on with Sony’s latest Alpha series cameras, including the Alpha 1 II, Alpha 9 III, and Alpha 7R V series* Exact models subject to availability and changes.

Whether you're curious about making the jump to Sony, or already shooting Sony and want to experience the latest gear in a beautiful setting, this session is the perfect chance to explore at your own pace. With experts on hand to answer questions and guide you through features, you’ll get to shoot, experiment, and discover what makes Sony Alpha gear a favorite among photographers.

This is not a formal workshop — it’s a casual, pressure-free environment where you can connect with other creatives, test out gear, and experience Sony’s top-tier digital imaging lineup firsthand.

The setting? As beautiful as the gear you’ll be holding.

The event takes place at Sony House WA, a breathtaking five-bedroom modern Mediterranean beach house tucked just 3 minutes from Cottesloe Beach. With 4-meter ceilings, soft linen curtains, and light-filled spaces, the home offers an ideal space to test cameras and lenses in real-world conditions. Step outside to explore the resort-style garden and pool, framed by bold cacti and vibrant bougainvillea — a dream for natural light shooters and gear lovers alike.

What to expect:

  • Hands-on access to Sony Alpha cameras: Alpha 1 II, Alpha 9 III , Alpha 7R V series* subject to Sony availabiltiy

  • Explore and test lenses in a relaxed, real-world setting

  • Friendly Sony experts on-site to answer questions and guide you

  • A casual, no-pressure environment — perfect for learning or switching systems

  • Exclusive special offer available to all attendees

  • Light refreshments and great creative company


Spaces are limited – come see what Sony Alpha is all about!

Techniques covered

  • Try the latest Sony Cameras and Lenses

What to bring

  • Camera 
  • Lens 
  • SD Cards (2) - High Capacity and Speed 
  • Water Bottle and Snack 
Fri 4 Jul 2025, 7:00PM - 8:30PM
Suitable for all levels
Event capacity: 12
FREE    Book now
2025 Alpha Awards Photo Competition

2025 Alpha Awards Photo Competition

Celebrating its tenth year, the Alpha Awards showcase the very best of photography captured on a Sony Alpha camera and lens, giving you the chance to share in over $60,000 (AUD) worth of Sony digital imaging gear. 

Terms and conditions apply.*
Event capacity: 12
Book now