New Zealand Geographic was started back in 1989 to offer Kiwis a profound new perspective of our environment and society. The cover of issue one featured a frowning albatross upon a nest made of poo. It included stories on glass-making and Kaimanawa horses—it was a magazine with a wide scope but a specific message: New Zealand is extraordinary, unique and fragile.
What set us apart then is what sets us apart now—insightful, longform journalism and compelling original photography. Rather than join the race to bring you each tidbit of news first, we deliver rich, considered stories, casting beyond the moment to analyse consequences for our society, democracy and environment. Stories like this open windows to new perspectives. At their best, they usher in new ways seeing the world, and behaving.