2026 Alpha Awards Photo Competition
Terms and conditions apply.*
Events, photo walks, talks from the masters, in-depth workshops. Expand your horizons with one of our many events across Australia.
Explore Sony’s Digital Imaging line-up, an ever-expanding range of cameras, lenses and accessories that have been developed to meet a diverse range of creative needs and technical requirements.
Events, photo walks, talks from the masters, in-depth workshops. Expand your horizons with one of our many events across Australia.
Explore Sony’s Digital Imaging line-up, an ever-expanding range of cameras, lenses and accessories that have been developed to meet a diverse range of creative needs and technical requirements.
Alpha Insights is an ongoing series of monthly Zoom interviews, where we chat with talented photographers and videographers who use Sony Alpha equipment to produce exceptional imagery. During each 60-minute session, we’ll discuss their career to date, analyse their best work, and delve into their creative practices. Join us live, ask your own questions, and learn some of the secrets to their success!
Our very first guest is Rachael Smith from Palmerston North.
A multi-award-winning artist with a passion for fine-art printing, Rachael strives to capture the beauty all around us that often goes unseen. She uses her camera to create highly distinctive imagery that is both evocative and intriguing.
Rachael has a Master of Fine Arts degree in Contemporary Art, is an NZIPP Accredited Professional Photographer, an Ilford Master, and a Sony Digital Imaging Advocate.