From Passion to Profit: Photography as a Business

It takes more to make photography a viable career than having a good kit and a great eye!

In this webinar we will talk through some of the basics you need to reflect on as you navigate turning your passion for photography into a rewarding and sustainable career.

As a business owner for 14 years and a photographer/filmmaker for even longer (as well as studying business management and working in marketing in a previous life) I have learnt many lessons along the way that have helped build and and sustain my photography business.

We'll cover pricing and client experience, delegating the tasks you do not like to do, finding ways to simplify your workflow, developing skills that go beyond the art of photography, and more! This session will give you an opportunity to discover how to run a profitable creative business.

Please note: This webinar is not about how to set up a business from a legal or accounting standpoint. I will be sharing my personal experiences and general best practices for running a creative business. The session will not include financial, legal, or accounting advice; just real-world lessons from years of building a photography career from the ground up.

• How to think like a creative entrepreneur, not just a photographer 
• Establishing how you want to structure your business
• Pricing and profit basics: understanding how to cover costs and make a profit
• Creating simple, repeatable workflows
• Attracting and connecting with the right clients
• Building trust and credibility
• Common pitfalls that can stall or burn out photographers

• Pen and paper
• Questions